Certification Training – October

Forté offer 8 different tools in our suite of products – from communication style profiles, to interaction reports, to performance-coaching guidance and more.

Are you knowledgeable and comfortable using the various products in the suite?

If not, we offer certification training workshops periodically throughout the year. We’re holding a virtual training session next week – attend yourself or “send” someone from your staff.

Here are the details:

  • Wednesday, October 1st and Thursday, October 2nd
  • From 9:00 AM to 3:00 PM Eastern Standard Time
  • Virtual training via computer on GoToMeeting.com
  • Cost is less than two grand for two days of training across the entire Forté Suite
  • 90 days of follow up support included

To find out more – or to register – simply call us at 910-452-5152.






Communicating to Hire


Last year Derek Thompson wrote a brief article for The Atlantic titled:



Anyone who has owned a business, run a business, hired for a position, or worked inside a company has likely wondered the same thing.


The article concludes that: “People are complicated, organizations are complicated, matching people and organizations is complicated, and it’s extremely difficult to predict who will be brilliant and who will be a bust.”


Even large, successful corporations like Google find predicting who will be a good fit for a position perplexingly hard.


(Note: Google has admitted that the brainteaser questions they are famous for asking their interviewees are ultimately useless in finding the right candidate.)


So how do you choose among a stack – even a narrowed down, voted upon stack – of resumes with applicants that look equally qualified?


How do you choose between the top three candidates you brought in for interviews, and all three, while different, had great strengths and raised no discernable red flags?


The Forte Institute offers a complete hiring system to improve employee retention and productivity by helping you hire the right person the first time.


One of the best ways to do that is to understand what kind of traits are necessary for a person to display to succeed in that particular position.


What are the behaviors or characteristics of your top performers? What type of person, beyond education or task expertise, is needed to fill the position –  what key strengths do they need to bring to this position?


We can help you find out.


The Forte Institute can help you determine which traits are needed for high performance in which positions on your team by looking at the profiles of your top performers in each job category. Furthermore, we can show you which of your leading candidates best matches those qualities – and how to coach them in the areas they differ so they can best meet the demands of the job.


Hiring, on-boarding and training a new employee is time-consuming and expensive. And of course, their performance affects your performance as a company. So it’s crucial to make wise hiring decisions.


So why is it so hard to hire great people? It’s not that great people aren’t out there. They are, and they’re applying for jobs at your company. The challenge is knowing which person’s strengths will be a great fit for which position.


Call or email The Forté Institute today and ask us to tell you more about our “Communicating to Hire” service.

Forte Institute member Rachel Olsen is on faculty in the Communication Studies department at the University of North Carolina Wilmington. She is a communication specialist and a trained and certified coach. 


Leading Through Listening


Why hire talented people and not fully utilize them?


Can we fully utilize the people we hire if we’re not listening to them?


Listening is an important leadership responsibility that rarely appears in the job description.  Yet the higher up the corporate ladder, the more critical listening well becomes.


In fact, executives are reported to spend as much as 80% of their day listening.

Those who listen well to their employees are in a much better position to lead an increasingly diverse workforce, in an increasingly changing marketplace.


Listening skills underlie most leadership functions: developing teams, making informed decisions, problem-solving, and meeting customers’ needs.


The best leaders are both proactive and strategic in their listening. As a leader, you want to know what your team knows, what they are thinking, what’s stumping them, and how they’re adapting (or not) to challenges.


That requires asking open-ended questions such as, “What is your biggest challenge currently?” Or, “Can you think of two ways we could improve X?” Or, “How can I best support you as we complete this project?”


Listening well makes leaders effective because they can:


  • Anticipate potential problems and proactively address them.
  • Overcome performance slumps by giving timely, informed advice via feedback and coaching.
  • Stimulate creativity and gather ideas.
  • Allow employees to feel heard and supported, building trust and loyalty. A staff that feels appreciated willingly does more than is expected.


If you are leading a team, be sure you are also listening to your team. Ensure they feel understood, valued and heard.


Nothing beats face-to-face communication with your employees, and the Forté suite of products can be a strategic tool in your listening effectiveness. Forté’s on-going adapting updates can indicate when it may be time to sit down for a one-to-one conversation.


Forté will also teach you, their leader, how to best communicate with each individual team member—based on their strengths and motivators—during your interactions, allowing you to draw out the potential in your team.


Call or email The Forté Institute today to explore how we can help you develop a proactive listening strategy, and keep your finger on the pulse of your team.


The Forté Institute’s Rachel Olsen is a Communication Studies faculty member at the University of North Carolina Wilmington. She is a communication specialist and a trained and certified coach.